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In today’s episode you’ll learn:

  • How to build a batch create content so you can enjoy the community you’re building
  • The ins and outs of a sustainable, slow fashion business
  • Automating every aspect of your business to bring back the ease
  • Valuing and pricing your products for profit
  • Non-paid ad marketing techniques to build a community and sales
  • How Angie gets most of her customers to buy all of her products


Angie Martin: Don’t go, I can’t be too expensive. Value yourself and value what you are putting out there. If you think your item isn’t worth whatever price your competitor’s doing, you need to re-look at yourself, your own value system and your product, because your product should be the one that you will pay a million dollars for.

Dahna Borg: Hi, and welcome to the Bright minds of eCommerce podcast. I’m Dahna founder of Bright Red Marketing, and after helping so many businesses in the eCommerce space over the years, including helping to clients hit huge milestones this year, one having their first million dollar a year and a second, their first $2 million a year.

Dahna Borg: I wanted to bring you the best experts in e-commerce stories from Australia straight to you. If you’re wanting relatable stories and actionable advice, you were in the right place.

Dahna Borg: Want help with your Facebook and Instagram ads? Remember you can always book in a free strategy session at forward slash free dash strategy dash session. We’ll run through your ads. See what’s working and what’s not. And no sales pitch. I promise. Unless of course you ask what it’s like to work with us.

Dahna Borg: Hi and welcome to the bright minds of eCommerce podcast. Today. We are here with Angie, from pear collections.

Dahna Borg: Welcome Angie.

Angie Martin: Hello. Thank you so much for having me.

Dahna Borg: Thank you so much for being here. So can you tell us a little bit about how pear collection started?

Angie Martin: Yeah, it’s actually a bit of a funny story. So I have a background in fashion design, but I’ve been running other people’s businesses for years and years. And I had just finished a job that I’d been at for five years and I was ready to go and do more interviews to go to another. Business. And I was trying to get an outfit that really, the boss lady outfit and shopping has never been, a privilege or enjoyable for me as a petite pair shaped woman.

Angie Martin: So brought my partner and we went shopping. All I needed to find was one pair of pants, black pants, and I try 20 pair of black pants and none of them actually fit.

Dahna Borg: Oh, God.

Angie Martin: Yeah. Yep. And I hate to say it was an isolated situation, but no, this is always the situation . so I broke down like any normal woman would in the fitting

Dahna Borg: all done it in the jeans room.

Angie Martin: Yep. We’ve all done it. And I was just so beside myself and my partner being my love and supporting partner, didn’t understand why the clothes didn’t fit me. He loves my body. He loves the curves that I have, and he doesn’t understand why nothing was fitting. And so I had a little vent coming from the fashion design background, being like clothing isn’t made for my body.

Angie Martin: It’s not made for my curves. It’s like the actual, how clothes are made. Aren’t suited for women. That have larger bottoms and smaller tops. And so he kind of just looked at me very seriously. He’s also an entrepreneur and went well, why don’t you just fix it then?

Dahna Borg: I mean, obviously

Angie Martin: so simple, obviously. And I went very funny.

Angie Martin: Ha ha ha settled on one pair of pants that would suit just for the interview that I had. And we were walking out and he’s like, no, seriously, you know how to do, you know how to design clothes? You know how to make clothes, you know how to run businesses. Why don’t you just fix it? and it’s kind of come from there.

Angie Martin: So, that’s how, that’s why it’s called pear collections, cuz it’s for pear shape women. And it, is all been created out of the frustration of the lack of options and horrible, horrible fitting situations that we’ve all had.

Dahna Borg: Yeah, I love that. I love hearing how businesses sort of come about. Some people really think through and have to come up with lots of ideas and then settle on an idea. And then sometimes you’re. In a fitting room and you’re trying things on and you’re just like done. I have a business now.

Dahna Borg: Thank you.

Angie Martin: Yeah, it was, it was very, very, it happened very quickly within two weeks. I had the name, I created the logo myself, and it was just one of those things. It was really organic and, really meant to be, I

Dahna Borg: Yeah, amazing. were there any particular marketing strategies or tactics that you really utilized you love? They worked the best that in your kind of experience. That you’ve

Angie Martin: So many so many,

Dahna Borg: a breakdown.

Angie Martin: so many. So I do have a background in, digital marketing. So we do, email marketing. We do social media marketing. We do, More organic SEO with blogs. And we also do, a video blog instead of a podcast because we’re a clothing brand. It’s good to be visual. so we kind of do a whole holistic approach to our marketing and it’s been designed very specifically and it batched.

Angie Martin: So everything I do, I don’t do on the day, it launches everything I do. I do. At a minimum a month ahead of time, I try and do it a little bit more than a month ahead of time, but I try to make sure that my community can depend on me having a blog come out every month or I video blog, I actual.

Angie Martin: Me sitting down, talking you through how to fit into dresses or what to look for when you’re shopping every single month. I post every single day on social media. I do stories and reels all the time, and I like to make sure that my community can depend on that coming out. So I batch it to make sure that it’s going to come out.

Dahna Borg: Wonderful. And I suppose you never have that last minute stress of oh crap. I haven’t posted anything this week.

Angie Martin: I’m not gonna say I haven’t but I do, I am. I am human. Yeah. I am human, but I do try and plan ahead just so that it is done so that I. I find with pair collections, it’s based off of my own experience. And again, I am human. Our whole basis of pair is that it’s to love your curves and I’m human.

Angie Martin: Sometimes I don’t love my curves and sometimes I’m not in the place to be inspiring for other. Females. And so I like to talk about it about my own journey of, valuing myself, loving my body, but I have to be in the right mindset to do that. So I really like to try and do it on days. I’m feeling really inspired.

Angie Martin: I do a lot of work those days.

Dahna Borg: I mean, that’s a good day to do a lot of work. other than waiting till you’re inspired. Do you have any other tips on kind of that batch content creation process?

Angie Martin: Yeah. Yeah. So I try, with my clients as well. I try and tell my clients to batch everything they can. So for pair collections, we do an RSS feed, . so I do onboarding email series for when someone comes into our community.

Angie Martin: I do my RSS feed and I do, two blogs every single week for email marketing. sorry, two emails. in those two emails, I batch them. I try and get them done at least six months in ahead. and I sit down one day and do it. I don’t go around going, oh, I need to do it today. I sit down and do that all in one day.

Angie Martin: While all of my other automated email marketing goes out for my blogs. I sit there and try and do a about three blogs, three to four blogs a month also in one day. And then I schedule them out so that they can go out. again, I just wanna make sure that they’re going to be going out and it also helps me tee.

Angie Martin: Any, I do a lot of, affiliate marketing and I do a lot of collaborations with my community. So whether it’s models, whether it’s hair and makeup, whether it’s photography, anything like that, it allows me to make sure that I have that content on that day so I can actually write the blogs. So I do one day for email marketing one day for, blog content creation one day for me filming my actual video blogs.

Angie Martin: I batch those as well. I do one per month, but I typically film about three. Per session that I sit down and then I do the editing and then I do the scheduling, the content, writing everything. So that’s about one day as well. And then my last day is for social media marketing. And again, I sit down and I do everything all on that one day.

Angie Martin: And then I know I don’t have to worry about it until the next month. And then after that, I can just enjoy my life and enjoy, this past weekend was Gold Coast fashion week we were in it. And I had one of my friends that, comes every single year and a picture was published the day before the event.

Angie Martin: And I forgot I had even scheduled it to go out. And so , as you do. and I was sitting beside her at dinner for celebration for go coast fashion week, and it was a really pleasant surprise. That I came out, cuz it was a photo of me and her celebrating this year’s event. And I was like, oh my gosh, look what came up.

Angie Martin: This is amazing.

Dahna Borg: Good timing.

Angie Martin: it’s a great timing. And it was kind of just a nice, sometimes it’s nice to actually enjoy your own feeds rather than thinking of them as cumbersome. Or a task that has to be done. so once you get out of the way that one day, then it actually becomes more enjoyable and you get to actually be part of the community.

Angie Martin: So I really enjoy doing that.

Dahna Borg: I love that. And it sounds like it would take so much of the stress out. And as you said, you can enjoy gold coast fashion week.

Angie Martin: Yeah. So much. So it’s even, sometimes I’ll see an email and, I’ll see. I won’t even notice who it’s from, but I really like the subject line and I’m like, oh, let’s go into it. And then I go into it and it’s my own email. it, it happens all the time and it’s something that. It takes so much stress away and it allows me to do everything else.

Angie Martin: That is the business. so it makes it just much nicer.

Dahna Borg: Wonderful. tell us about your decision to do capsule collections, rather than that more fast fashioned approach. Obviously, apart from the like massive sustainability impacts of that,

Angie Martin: So I’ve been in the field in the industry for a very long time. And I always, I loved being because every time I would work in a different brand, I used to.

Angie Martin: A new outfit. every, every new line, every new drop I would get something out of there. And, I loved it, but. At the same time, I really hated the amount of waste and the concept that you need to buy new items every single month, $500 worth of new items to love yourself and feel , comfortable, and confident.

Angie Martin: so I really didn’t want to create a brand around that. What I wanted to create a brand around was loving yourself and being comfortable with who you are in the body that you’re in and the curves that you have, So I based the capsules around everything that is just flattering to our pear bodies, more based around that than based around what the newest fad is.

Angie Martin: every single item is there for a very specific reason and it makes it so that you have a more positive shopping experience and it allows our community to. Basically get the whole range and have that range for a long time. I’ve been wearing my jeans since the business started in 2019, and I wear them at least once a week.

Angie Martin: and they still look just as good as new.

Dahna Borg: Amazing.

Angie Martin: It, it’s, the clothing is made to last. It’s meant to be really flattering. even on days that you’re feeling it bit bigger than you are. . So it was really about. Making it work for the community and it’s much more of an economical and environmental and sustainable option than getting a new item, every single fashion drop.

Angie Martin: So we wanted to just be a bit more responsible in all aspects of the business. we also do environmental, everything. Is recycled everything. Every item that is even purchased, 5% goes to a charity that we do in the gold coast as well. just to give back as well. So we wanted to be a really responsible business.

Angie Martin: So we went for capsule collections instead of fast fashion, cuz we wanted to do what we do really, really well and focus on the quality, not the quantity.

Dahna Borg: I love that. How do you balance that with, because obviously fast fashion is profitable, cause you’ve got constant collections. You can have a really high, lifetime value of a customer. Those sorts of things. Obviously what you’re doing is much better for the planet. and much be better for people’s wallets, but sort of how do you balance that with profit?

Angie Martin: It does impact the profit. I’m not gonna lie. It does impact the profit, but, the thankfully I’ve been doing. Manufacturing for many years. So I have some amazing manufacturers. So, I build everything into my pricing, so I am a pricing specialist. So I break things down into, what the landed cost is, what the shipping cost is going to be, what the marketing cost is going be over the lifetime of the product.

Angie Martin: and then I kind of work it that way. And then I also put into, if I can, again, we offer free shipping. And so it’s just great all around for a lot of our clients. Yeah. Well, it’s all worked in exactly. So, we still want to be priced accordingly, so we just have it at a very specific, Price point that is going to allow the business to kind of survive.

Angie Martin: So we, our clients typically always do by the entire range, our customers. So that also is something that a lot of fast fashion can’t guarantee on a lot of people who buy from fast fashion might buy one item where a lot of my customers buy the entire range.

Dahna Borg: And you do have that risk too, of fast fashion, where you might introduce 50 new pieces or 60 new pieces and 30 of them sell, and then you’re holding stock

Angie Martin: the rest are duds.

Dahna Borg: And whereas I really like your, your way of doing things. I was just curious how you sort of mitigate

Angie Martin: we don’t do that’s another thing we don’t do a lot of sales. we have stock is, and we work with stylists as well. And to navigate sales with stock is and stylists. it makes it a lot harder. So we don’t do sales. We do, a boxing week sale once a year.

Angie Martin: And that’s it.

Dahna Borg: Yep.

Angie Martin: So instead of fast fashion, we just basically don’t do sales. So that makes a big difference as well.

Dahna Borg: Yeah. Fantastic. thank you very much for sharing that. I appreciate it. I know that automations, we talked a little bit about batching, but you’ve also mentioned that automations are something that you’ve really built into the brand. Can you tell us a little bit about that and how it helps and how other people can automate more of their business?

Angie Martin: Absolutely. So I have the amazing ability that my partner is also in web marketing so between the two of us, we sit down with our minds and think of the easiest way something can be done. Basically. So everything is automated within my business, except for the warehousing . Everything in regards to the website, we use a WordPress website, and we’ve done WordPress opposed to Shopify because we have so many integrations that it makes it much more financially viable than using Shopify.

Angie Martin: Cuz Shopify is amazing. I love it. However, as you get more integrated and more intense of a website, it can get very costly. So, on our website, we. Wholesale, profile. We have a stockers profile. We have affiliate marketing profiles and that just gets really expensive. So as soon as you do anything on my website, you get put into email marketing automations automatically.

Angie Martin: As soon as you make a purchase on the website, you go into a certain email marketing. Sequence as well. And then you also, everything is automated. So, we use Sendal for shipping because it makes it easy for automations for me to do I pack. They come pick it up. I’ve been working with the same, driver for years now.

Angie Martin: So it makes it really nice and easy. and so as soon as an order goes in, it goes directly to send the Sendal receipt gets printed out on, my printer immediately. It’s all done for me. I pack it, I ship it. Everything else in the back end is also automated. So my invoicing is automated.

Angie Martin: My bookkeeping is automated, cuz I have that background in accounting.

Angie Martin: My website tells me if we’re getting low in stock in anything. Then it immediately sends me an email and then it helps me to communicate with my stock is, and it helps me to communicate with my wholesale, actual my manufacturers as well. So if there’s anything that’s running low, my stock is snow immediately in case they wanna do a top up.

Angie Martin: And then it goes into the manufacturing for more items to come in. and then it also goes into, air table. , the email that’s sent takes me directly to air table where I handle all of my manufacturing requirements as well.

Angie Martin: And then it tells me, this is how many are ordered last time. So I can check to see, what sizes are selling out quicker than others. Are there some sizes that don’t need to. Replenished. It all automatically fills in the information for me so that I can sit down and do basically a day’s work in an hour to two hours.

Dahna Borg: We love that. is there a particular app or something that you’re using to do the automation or it depends on the different platforms and things.

Angie Martin: It all depends on the different platforms, but anything that doesn’t automatically integrate. I use Zapier.

Dahna Borg: Lovely. We also like Zapier.

Angie Martin: It’s amazing. It changes your life.

Dahna Borg: Yes, we, we do the automations. obviously you’ve built a really niche brand. Like not even just within fashion, doing capsules, like you’re really only targeting that sort of pear shape. What are some of the biggest advantages and then disadvantages you’ve found in having such a like targeted product.

Dahna Borg: Cause everyone. Niche down, but you’ve like

Angie Martin: Me down to the max.

Dahna Borg: love it, but I, I wanna know

Angie Martin: it. So, so then vantages is, as soon as someone discovers my brand, we basically are best friends for life. because I’m a petite pair as well. but my mom is a plus size pair, so I grew. Looking at her and her struggles as well. So, pair collections, doesn’t focus on just one.

Angie Martin: We focus on both sides of the spectrum of para shape bodies. So, we don’t niche down there. So basically as soon as someone, discovers us, we are there for every bouts of life and as women do we gain and lose weight. so it allows women. If they go. Petite pair to a plus size were there and then vice versa.

Angie Martin: So as soon as we get a client, we have them for life. In any time in time, we have a new item that is about to come out, they jump on it.

Dahna Borg: Amazing. I mean, the fact that you said most of your customers buy everything

Dahna Borg: is, I mean, Testament to that, isn’t it.

Angie Martin: it, it, it’s basically a capsule collection stream is that they buy everything. So, we have that. And then the downside is that we are so incredibly niche, that it is difficult to be seen through the noise.

Angie Martin: So you. Especially in Australia, there are some really amazing Australian fast fashion brands.

Angie Martin: And so trying to weed our way through to actually be seen in the realm of digital marketing is very difficult. so that would be the biggest, downside. It’s one of those things that you’re not gonna like this, but we don’t do a lot of ads.

Dahna Borg: I love that. Like I love Facebook ads. No, no, don’t get me wrong. I love Facebook ads. I think they’re amazing. They do not work for everyone. And the people that say that Facebook ads work for everyone annoy me because in a business like yours, you need new and you need exciting and you don’t have new and exciting cuz you have

Dahna Borg: sustainable

Dahna Borg: and capsule and that doesn’t really work in that sort of digital space.

Angie Martin: we don’t even, we don’t even try and we don’t even try to compete because. They’re not even our competitors, but our, our, our community within Australian fast fashion do ads really well. And. That’s what they’re good at. What we’re good at is the organic it’s the community base. and that’s what we tend to focus on, but there is a whole chunk of the market that we are missing out because we don’t have the reach that they do.

Dahna Borg: I imagine you get a lot of like referrals and my friend recommended you and that sort of stuff as well.

Angie Martin: Absolutely. And one way that we also do that is through collaboration. So again, we don’t do any marketing, any like ads. So we have a little bit of. Wiggle room in regards to what we can spend or what we can give away for collaboration.. It’s one of those things that it’s mutually extremely beneficial.

Angie Martin: It’s a really, really healthy relationship. and it allows us to do that because we do focus on more community and then they share it with their community and it kind of that way.

Dahna Borg: Yeah, I love that. I love that so much. before we wrap up, do you think there’s anything that we haven’t covered that you think would be good to share?

Angie Martin: I think, I think when it comes to running a business, any business, and especially running an eCommerce business, it’s reminding yourself consistently why you’re doing it, and what you love about it. So I’m really big with outsourcing. With businesses, not everyone can do everything. And one of those things is, digital marketing and process automation, integrations.

Angie Martin: A lot of people don’t think that way naturally. so reminding yourself as a business owner, what you do and why you created the business is really important. You’re gonna love your business a lot more on an ongoing basis when you’re doing what you love. So outsource what you don’t know, and you don’t do really well.

Angie Martin: And you don’t love so that you can continually come to work every day, loving what you do. I find with eCommerce businesses, that’s what I always hear. People are saying, I’m trying to do this. I’m trying to do this. I have no idea what I’m doing. I feel so lost Don. Outsource it, get someone else to do it, learn the basics.

Angie Martin: So you’re aware and you can have really high level conversations, but then do what you love and do that every day instead.

Dahna Borg: Yeah. I, 100% agree with you. And actually on that note, I find one of the reasons a lot of businesses don’t do that is because they’re not making enough money because they haven’t worked out their margins very well. and they actually can’t afford to. So do you have any tips and suggestions around that?

Dahna Borg: Cause I know that’s something, a lot of businesses struggle with. They’re like, oh, I can’t be too expensive, but then they don’t make any

Angie Martin: Yeah, one don’t go, I can’t be too expensive. Value yourself and value what you are putting out there. If you think your item isn’t worth whatever price your competitor’s doing, you need to re-look at yourself, your own value system and your product, because your product should be the one that you will pay a million dollars for.

Angie Martin: basically you should love, you should love your product. also with pricing, don’t just pick a price. You need to work backwards to work forward. So you need to know what your manufacturing costs, what your.

Angie Martin: Landed costs are gonna be what your logistics costs. What if you’re stocking, like keeping your stock somewhere in a warehouse, what that cost is gonna be every single month? what your shipping is going to be? What you’re marketing. Everyone always forgets to input, marketing into their price.

Dahna Borg: they do.

Angie Martin: It’s it’s one of the biggest issues because having your stock is great, but you need to actually have money to market your stock

Dahna Borg: No. I

Dahna Borg: agree with that.

Dahna Borg: we we have lots of clients come to us and they’re like, oh, our margins are 50%, 60%, whatever they

Dahna Borg: are.

Dahna Borg: and I sit there and I go, okay. So like the average cost of a Facebook ad these days is like 20 to $40 cost of a purchase. You can do better. Obviously you can do a lot worse. do you have any profit left after that?

Angie Martin: Well, I was just, I was just talking to a client who was selling something that was awesome for $5 with free shipping. If that, if one person buys that one item. She’s in the hole, probably about $5, because

Dahna Borg: if not more

Angie Martin: in a, if not more, most places just to ship something is seven to $10 in Australia. so it’s really thinking back and thinking about all of the expenses.

Angie Martin: I also, with a lot of my clients input an admin cost as well. And once you add up everything for the entire quantity of whatever, You’re selling, then you break it down to what the individual cost is. And then you do your markup

Angie Martin: for what you want to actually be able to sustain your business.

Dahna Borg: no, I love them.

Angie Martin: Yeah. By working at Beth like that, you should be able to afford things.

Angie Martin: And the first expense I always say is website. The second expense is your digital marketing because without your digital marketing, no, one’s gonna find your website. So you have to spend that money.

Dahna Borg: Yeah, and I think it’s so important. And I think so many people get really excited and start businesses and they go, oh, it costs me $12 to make, I’m gonna sell it for 60. Fantastic. I’m gonna make so much money, but there’s so many costs. There’s so

Dahna Borg: many costs. so now we’re just getting into the questions that we ask everyone. so do you have any strategies or habits that you follow each day to help you stay on track?

Angie Martin: Absolutely. every single Monday I do a Monday checklist and I go through what needs to be done that day. And I don’t really veer off of that for every single day. I use a task management software called click up, and that tells, it tells me what I’m doing every day. Instead of me sitting down, going what I want to do every day.

Angie Martin: That rules my life. and then habits, every single morning I wake up and I do the same routine every single day and it’s scheduled into my calendar. So I don’t miss it. I get up, I do my meditation. I do some, physical exercise of, I’ve got a couple different things that I do. And then I eat and then I sit down, I look at my tasks and then I start my day.

Angie Martin: and it makes it so. I start my day in a really positive way and my team can do the same, cuz they’re not waiting for me for something. So that’s every single day I do that. And then every day I book in an hour of me, time doesn’t matter what it is, but it’s an hour of me time that is required.

Dahna Borg: I love that. I also love that you’ve pretty much automated your life.

Angie Martin: I have to, it makes life so much easier. I just, I just came back from Thailand for four weeks and my business, no one noticed I was away.

Dahna Borg: that’s the dream. That’s the dream. Do you have a favorite business book?

Angie Martin: Ooh. Gosh, I’m, I’m obsessed with business books. one of my favorites is for our work week, by Tim Ferris, it’s something that I discovered my automation life through. not so much business book though. It’s the one that started at all live the life you love by Naomi Simon, Simon.

Angie Martin: I think, the owner of red balloon and in there, it really, it’s an amazing, it’s a massive book. but there’s like little worksheets in there and it really helped me rediscover my passion and helped me create pair collections, cuz it’s my passion project.

Dahna Borg: Amazing. I may have to add that one to the list. I

Dahna Borg: have the four hour work week on my shelf.

Angie Martin: It’s I’ve read it twice. I have I’m in the midst of reading, I’ve just read two of his other books as well.

Angie Martin: I just, I love his mindset of things, but, yeah, the, the other one really helps you reignite your passion, which I think is also really good for business owners to do every once in a while.

Dahna Borg: do you have a favorite podcast?

Angie Martin: Ooh, I do actually, besides yours,

Angie Martin: of course, I listen to two on a ongoing basis. one is the Clearwood podcast by Claire wood.

Angie Martin: She is a, financial mentor, to help you know, your money. And then I also listen to her empire builder, which. Amazing. It is all about, they’re really focused about women in business and growing business and creating the life that you love. and so I listen to those consistently besides yours.

Angie Martin: Of course.

Dahna Borg: you. I, I, you did tell me that you have flown through our episodes. Just a

Dahna Borg: very big, very big

Dahna Borg: compliment.

Angie Martin: didn’t I’m a binger

Dahna Borg: and if people want to visit you, what’s the best way to do that. And I believe you have a, a special offer for our listeners.

Angie Martin: I do I do so best way to find us is on Instagram. I am always on Instagram and it’s pear underscore collection and, or just go to my website, but yes, we do have a special treat for you guys. what we’re. Wanting to do for you guys is offer you 20% off our entire range and it’s ongoing. you can only use it once as a person.

Angie Martin: but for anyone who is listening to this, cuz I am one of those people. I will listen to a podcast two years. after it’s been launched. So anyone listening to this pop on, and you guys will get 20% off, I will be giving, everyone the code. So make sure to go to the actual description in this podcast to get the code and to make sure that you also follow this podcast, and you guys will get 20% off our range.

Angie Martin: 5% of that always goes to a local, community charity that focus on helping homeless. And we focus on supplying, 5% of our income to buying clothing for homeless. so that’s something that you’ll be helping while also finding clothing that you absolutely love.

Dahna Borg: It just sounds like such a lovely buying experience. like

Angie Martin: I try

Dahna Borg: this sounds lovely. Say thank you so much for joining us. I really, really enjoyed having on the show and just you’ve shared so much, and I really appreciate that.

Angie Martin: No worries. Thank you so much for having me on, and I hope, your listeners gained a lot from this episode.

Dahna Borg: Thanks for listening to the Bright Minds of eCommerce podcast. As always you’ll find the show notes at .. Forward slash episode 33.

Dahna Borg: Thanks for listening.

Dahna Borg

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