Bright Minds of eCommerce Podcast

We’re lucky enough to work with some incredible eCommerce businesses, stores and experts. We created the Bright Minds of eCommerce Podcast to share their stories, advice and insights.

The Bright Minds of eCommerce podcast is designed to share the inner workings of the eCommerce world. Sharing success stories from successful entrepreneurs as well as advice from eCommerce experts.

Hosted by Dahna Borg – Founder of Bright Red Marketing – your specialists in eCommerce advertising.

August 5, 2022 in Podcast

#31 Crowd sourcing funding and the future of marketing with Jade McKenzie from Zea

Learn all about crowd sourcing funding, and the strategies Zea has used to grow to a $4million business with Jade McKenzie.
Read More
May 31, 2022 in Podcast

#30 Building A Business You Can Sell With Priya Radia from Nine to Thrive Society

Priya Radia shares her tips on building a business you can sell.
Read More
May 20, 2022 in Podcast

#29 Fostering human connection to build a successful business with Clare Spelta from BonMaxie

Clare Spelta shares her journey on creating a successful business from a simple idea and her tips and lessons along the way
Read More
May 12, 2022 in Podcast

#28 Wholesaling for greater profit with Sarah J Cross from the Creative Product Institute

Sarah J Cross shares her wholesale journey and how you can make the most profit from wholesaling
Read More
May 4, 2022 in Podcast

#27 Scaling your business organically with creative powerhouse Nicole Gould from Fat Mango Creative

Nicole Gould shares how your value is not defined by the number of hours you put in at work and strategies to scale your business…
Read More
April 27, 2022 in Podcast

#26 The power of photography in eCommerce with Amanda Campeanu from Timbre Media and ‘Become a Brand Photographer’

Amanda Campeanu talks all things product photography and how to make the most of your imagery!
Read More
April 19, 2022 in Podcast

#25 From idea creation to scaling an international business with Emma Kruger from Riff Raff Sleep Toys

Emma Kruger talks about Riff Raff & Co from inception to scaling, sharing her lessons and tips along the way!
Read More
April 12, 2022 in Podcast

#24 How to create a brand your customers will fall in love with by creating content that’s totally on brand with Peggy Worrel from Marketing Your Brand

Peggy Worrel talk all things branding, and how to use that brand to build a relationship with your customers
Read More
April 5, 2022 in Podcast

#23 The power of the pre-order, sustainable business and the importance of human connection with Jasmine Norrie from Wicker Darling

Jasmine Norrie shares all things pre-order strategy, sustainable business and building a community
Read More
January 25, 2022 in Podcast

#22 Learn the art of pricing and creating a profitable business with Courtney Rogers from Court & Co

Courtney Rogers talks profitable pricing and why you're probably not charging enough
Read More
January 17, 2022 in Podcast

#21 How a lunch time frustration turned into a successful multiple warehouse business with Stephanie Pryor from Montii Co

Stephanie Pryor shares her business journey, from purchasing a business to launching a second brand and growing to multiple warehoues!
Read More
January 10, 2022 in Podcast

#20 Simplifying your organic socials and optimising for sales with Chelsea Berman from Blossom Media

Chelsea Berman from Blossom Media shares her insights into organic social media, how to simplify it and use it to generate sales!
Read More
November 15, 2021 in Podcast

#19 The art of a creative business and how Shelby grew to over 1 Million TikTok Followers with Shelby Sherritt Art

Shelby from Shelby Sherrit Art shares her creative process, her tips for product photography and how she grew to over 1 million tiktok followers!
Read More
July 6, 2021 in Podcast

#18 Using your financials to increase profit and grow your business with Jason Andrew from SBO Financial

Jason from SBO Financial shares the metrics that matter for eCommerce, how much you should spend on customer acquisition plus tips for healthy growth...
Read More
June 22, 2021 in Podcast

#17 Building genuine and meaningful manufacturer relationships with Debs from StokedNZ

Debs from STOKEDNZ shares all things ethical business, asking for help, supplier relationships, and the power of brand loyalty...
Read More
June 8, 2021 in Podcast

#16 Insider strategies for increasing sales and building your brand with Klaviyo specialist Brynley King

Brynley from eCommerce Growth shares how to build a loyal email database and transform your marketing strategy with email marketing...
Read More
May 26, 2021 in Podcast

#15 Lessons in launching a food business, scaling and working with influencers with Kylie from GF Oats

Kylie's journey to selling over a hundred tons of oats a year didn’t go as smoothly as planned - she shares her story with us...
Read More
May 11, 2021 in Podcast

#14 Gathering user generated content and the power of reviews with Okendo

Scott Goodman from Okendo talks about the power of reviews and how they can help your business, plus tips for getting reviews...
Read More
April 28, 2021 in Podcast

#13 Turning your art passion into an international business with Tasha from Jubly-Umph

Tasha from Jubly-Umph shares how she got her first customers, lessons learnt from moving her business online and how to protect yourself from copycats...
Read More
April 13, 2021 in Podcast

#12 The iOS 14 Update – what you need to know, and what you can do to prepare with Dahna Borg from Bright Red Marketing

I share the features included in the iOS 14 update, registering your domain, verifying your URLs and how to prepare for the transition...
Read More
June 17, 2020 in Podcast

#11 Re-launching as an ethical business and hitting multiple 6 figures with Emily Whishaw from Isle of Summer Label

Emily from Isle of Summer Label shares why she relaunched as an ethically made business and how she hit multiple six-figures within her first year...
Read More
June 3, 2020 in Podcast

#10 Fostering loyalty and the strategy behind loyalty programs with Fiona Stevens from LoyaltyLion

Fiona from LoyaltyLion shares how to build loyalty without falling into the discount trap, setting up tier structures and rewarding the behaviour you need most...
Read More
May 20, 2020 in Podcast

#9 Building a cult-like following and business life as an artist with Tasha Miller from Jubly-Umph

Tasha from Jubly-Umph shares her favourite marketing strategies, building a cult like following and how she's had success expanding into the US...
Read More
April 1, 2020 in Podcast

#8 Using TikTok for eCommerce and introducing TokShop, the first shoppable TikTok feed with Holly Cardew

Holly Cardew from TokShop shares how to use TikTok as a marketing tool, the best accounts to follow, and how to create a shoppable feed...
Read More
April 1, 2020 in Podcast

#7 Turning a unique idea into a food business with Monique Treder from Happetite Foods

Monique Treder from Happetite Foods shares how Happetite Foods came about, how the business grew and how to find a business mentor...
Read More
March 3, 2020 in Podcast

#6 Facebook strategies and tools every eCom owner should know with Dahna Borg from Bright Red Marketing

I'm sharing perfect retargeting time frames, what the customer feedback tool is, how to manage your ranking - plus keeping an eye on your competition...
Read More
February 25, 2020 in Podcast

#5 Launching and growing a swimwear label with Ashley and Emma from Lilly & Lime

Ashley and Emma from Lilly & Lime share the pros and cons of working with your best friend, plus their most profitable marketing strategies...
Read More
February 20, 2020 in Podcast

#4 Creating competitions that drive sales with Suki van K from OrigamiGlobe

Suki van Koeverden from OrigamiGlobe shares everything you need to know about competitions, picking the perfect prize and generating 11x returns with competitions!
Read More
February 6, 2020 in Podcast

#3 Scaling a handmade jewellery business with Nikki from Kellective by Nikki

Nikki from Kellective by Nikki shares her tricks on getting Etsy traffic, managing teams, pricing products and realities of running a business as a Mum...
Read More
February 6, 2020 in Podcast

#2 eCommerce SEO and Copywriting with Kate Toon from The Recipe of SEO Success

Kate from The Recipe of SEO Success tells us how to write killer product descriptions plus the biggest thing slowing down your eCommerce site...
Read More
February 6, 2020 in Podcast

#1 Launching a Tech eCommerce Business with Yuki Taylor from Pocket Prints

Yuki from Pocket Prints shares her best performing marketing strategy, the biggest lesson she learnt in the app business... and what she'd do differently!
Read More