The agency might not be a good fit?
What were they spending?
Did you have a track record previously?
If you’re a new business or your Facebook page doesn’t have much of a following, it may be more difficult to get your ads to perform well. Facebook’s algorithms use data from previous ad campaigns to determine which ads to show to which users, so if you don’t have much data to work with, your ads may not be as effective which is why we tend to recommend at least dabbling in your own ads first.
What were the results? Reports?
Budget to retainer ratio?
In conclusion, while it’s possible that Facebook ads may not have worked for you in the past, it’s important to carefully consider the reasons why and determine whether there might be ways to improve your strategy going forward. Whether it’s finding a better fit with an agency, increasing your ad budget, testing different targeting options, or optimizing your ad creatives, there are steps you can take to make your Facebook advertising more effective. Don’t give up on ads just yet – with the right approach, they can still be a valuable tool for your business.
Are you ready to think about working with someone again? Book in a free strategy session with us here to learn more about how we work, we can go through what has worked and not worked for you previously, and see if we might be a good fit for you moving forward!