We are almost a third of the way through 2014. It still amazes me how fast a year can go by and highlights just how…
Dahna BorgApril 14, 2014
I am always interested to see the latest in marketing genius, and as much as I think marketing should always be about what the client…
Dahna BorgDecember 7, 2013
As much as I personally dislike Coca-Cola, there is no denying that they are truly brilliant at their marketing. When Pepsi published this clever and…
Dahna BorgNovember 5, 2013
Social Media: The means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.Social media has…
Dahna BorgSeptember 27, 2013
I was recently at a Marketing Conference, and the speaker asked a room of about 150 who had a marketing plan... 4 People put their…
Dahna BorgAugust 26, 2013
We talked early this week about how to effectively define your target market, and we briefly touched on how to target an advertisement for that…
Dahna BorgAugust 22, 2013
No one can dispute how truly brilliant some of Coco-Cola's advertising is and their "Small World" Campaign is no different. The Inspiration Room has a…
Dahna BorgMay 23, 2013